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Roadmap

CF #16: A lesson on visual hierarchy and originality

Key points

Topics

  • Use MyMind to start collecting any type of inspiration (designs, quotes, articles, anything)
  • Need to beef up your portfolio? Try FakeClients to generate mock briefs for web design, UI, logo design, writing and illustration
  • Fathom Analytics is the simple, privacy-focused, one-pager alternative to Google Analytics
  • To create clearer visual hierarchy in a layout: Increase heading size differences, less text decorations, and reduce visual noise (less unnecessary colors, icons and separators)
  • To be more creative or "original" simply learn how to copy, modify, and combine things that already exist
  • We all have a daily baseline level of happiness. Most people live their life between a 3 to 7 out of 10

A beautiful inspiration bookmarker, fixing a popular website's visual hierarchy, 10 habits for creative minds, and much more

Creatorfuel helps you master high-value skills of the digital era. Learn more.

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3 useful tools

1) MyMind

MyMind is the extension for your mind. Easily bookmark anything that inspires you. Images, links, notes, videos, quotes, PDFs, articles.

"No folders, no collections, no wasted time organizing. It works like your real mind." -MyMind

Screenshot of the mymind.com app

2) FakeClients

The best fake project generator out there. Generate briefs for web design, graphic design, logo design, UI/UX, illustration, and even writing.

A super valuable tool to practice your creative process or create mock projects to beef up your portfolio.

Screenshot of the fakeclients.com website

3) Fathom Analytics

I can't stand Google Analytics. It's way too busy, complex & confusing.

Fathom is a simple, one-pager, privacy-focused (no cookie banner needed) alternative to Google Analytics.

It's what I'm currently using for the Creatorfuel website.

You'll love it.

Screenshot of an example analytics dashboard from usefathom.com

3 effective tips & techniques

1) If everything is important, then nothing is important: A lesson on visual hierarchy

I use a tool called Ubersuggest to do keyword research for my blog.

When you log in, this is what you see:

Screenshot of the ubersuggest.com dashboard

That's the dashboard.

It's supposed to give you an overview of how your website is doing SEO-wise.

I always ignore the dashboard and navigate over to the keyword research tool.

Why do I skip over the dashboard you ask?

Well, because it's so uninviting.

Never even cared to look at what it says.

It's cluttered beyond belief. I don't know where to even start looking.

Some of the problems:

  • Small, equal-sized headings
  • Decorated/bold text everywhere
  • A multitude of different colors
  • Unnecessary separators
  • Tiny body text
  • No negative space

It's horrible.

Again, here it is:

Screenshot of the ubersuggest.com dashboard

What I would change:

  • Increase the heading size differences –– Clearer hierarchy
  • Less content columns –– Having so many columns interrupts the vertical momentum of moving down the page
  • Less text decoration –– If everything is important, then nothing is important
  • Bigger body text –– 11px is way too small
  • Less colors –– Reduces visual noise
  • Less unnecessary icons –– Again, visual noise
  • Less unnecessary separators (Like lines and BG colors) –– Let white space create separation

I inspected the page and quickly made the above changes.

It's not perfect, but way better:

Screenshot of the fixed ubersuggest.com dashboard

2) 10 actionable habits that will ACTUALLY skyrocket your creativity

  1. Start an inspiration stash. See something you like? Screenshot it and add it to your stash. MyMind, which i recommended earlier, is perfect for this.
  2. Copy things you like
  3. Modify things you like
  4. Combine things you like
  5. Keep everything you’ve ever created in one place
  6. Never get attached to anything you create
  7. Remember that nobody knows all the design theory by heart just like how the best programmers still Google things after every few lines of code.
  8. Remember that everything is just undetected plagiarism (via Austin Kleon)
  9. Read UX studies to balance out your creative thinking with evidence-based thinking (nngroup & Baymard Institute are my favorites)
  10. It’s all about having the right systems and creative processes in place. Find someone with good credentials, steal their systems, and build upon them. Steal my process for creating beautiful layouts.

3) I created the most important table on visual hierarchy on the internet. Period.

A grey and black table showing the order of visual prominence of different graphic design elements

(Inspired by Orbitmedia's take on the topic)

3 ideas to think about

1) Happiness is a temporary emotion.

We experience spikes in emotion throughout the day.

We all have a daily baseline level of happiness. Most people live their life between a 3 to 7 out of 10. This is called your hedonic setpoint.

After positive or negative events in our lives and a subsequent increase in positive or negative feelings, people return to their baseline. This is called hedonic adaption.

Example: Money DOES buy happiness but only in the short-term.

The difference between our hedonic setpoint and the current event we just experienced is what determines the intensity of the emotion

via ScienceDirect

2) Earn your leisure. It'll feel terrific.

3) "A man can stand anything, except a succession of ordinary days." -Wolfgang von Goethe

Shower thoughts

1) If two people each find the other person’s laugh funny, it might result in an endless cycle of laughter.

2) Advertising the very first colored TV’s on a black and white TV must have been hard.

3) Computers are considered smart if they think like humans and humans are considered smart if they think like computers.

Via Reddit

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“I'm floored by how much content you deliver in these emails. Again, thank you!” -Lindsey O.
weekly redesigns
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Every Tuesday, I redesign something you send me and explain my exact thought process
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Oops! Something went wrong while submitting the form.
“I'm floored by how much content you deliver in these emails. Again, thank you!” -Lindsey O.

Fresh Youtube videos

Random

Reflections

Have you forgotten about the fundamentals?

I’ve learned that no amount of coaching, fancy apps, “creativity hacks & tips” etc, will make up for:

  • Subpar sleep
  • Low vitamin D3 (lack of direct sunlight exposure)
  • Lack of movement (sports, resistance training, cardio)
  • Poor diet (macro and micronutrients)
  • Nonexistent stress management

Get these right first.

They are the highest impact things you can do.

Ignoring these is like a student ignoring the fundamental concepts needed to ace an exam and instead focusing on color-coding their notes, using fancy study apps, and organizing their study space with intricate decorations.

Master the basics. Everything else falls into place.

...read full post
Aug 15, 2023

Nonfiction books are too long

Most nonfiction books should've been 1000-word articles.

I find myself abandoning a lot of books right around the 25-30% mark.

Not because they're bad, but because I fully get the gist by that point and it's right around when the repetition of examples and ideas begins.

I'm okay with abandoning a book midway now. Just a couple years ago, I would power through the whole thing in fear of missing out on some crucial ideas in the later chapters.

Now, I just have fun with it. If it piques my interest, great – I'll buy it, read the chapters that seem interesting, get what I came for and move onto the next one.

I think a lot of these authors are just trying to meet some sort of quota. I dunno.

There's elegance in brevity.

...read full post
Aug 14, 2023

A note on this weird cold plunge trend

So many of these "gurus" telling us to take cold showers and cold plunges 😂 😂

If you’re tired all the time:

  • Go get your bloodwork done and see what you’re deficient in
  • Get outside. Get some damn sun
  • Sleep well
  • Use your mind to build something – It'll energize you

Stick to high-impact basics. These little micro-optimizations aren't going to change anything.

Enjoy your hot showers 🔥🚿

...read full post
Jul 21, 2023